Facebook[3] Stories is a feature introduced by the redes sociais[2] giant, Facebook, in 2017. It is a platform within the app where users can share photos and videos, which disappear after 24 hours, similar to Snapchat[4]’s main feature. Facebook Stories is accompanied by a range of creative tools, such as filters, stickers, and text options, which allow users to personalize their content. Users can access this feature by navigating to the top of their feed or by swiping right within the app. Despite its initial aim to attract younger users and compete with Snapchat, as of 2017, Facebook Stories has seen less popularity compared to its counterparts. However, it has expanded user engagement on the Facebook platform[1], making it a significant component of the social media landscape.
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Histórias do Facebook are short user-generated photo or video collections that can be uploaded to the user's Facebook. Facebook Stories were created on March 28, 2017. They are considered a second news feed for the social media website. It is focused around Facebook's in-app camera which allows users to add fun filters and Snapchat-like lenses to their content as well as add visual geolocation tags to their photos and videos. The content is able to be posted publicly on the Facebook app for only 24 hours or can be sent as a direct message to a Facebook friend.
"As people mostly post photos and videos, Stories is the way they’re going to want to do it," says Facebook Camera product manager Connor Hayes, noting Facebook's shift away from text status updates after ten years as its primary sharing option. "Obviously we’ve seen this doing very well in other apps. Snapchat has really pioneered this," explained Hayes. Facebook has seen much success through other applications like Snapchat and Instagram, especially since Facebook bought Instagram for $1 billion in 2012.