Product design is a comprehensive process that involves generating ideas, evaluating them, and creating a tangible product. It includes stages such as analyzing the feasibility of the idea, developing the concept, and synthesizing the final product. This process makes extensive use of digital tools for communication, visualization, and 3D modeling. Two key aspects of product design are industrial and engineering design. Industrial design focuses on the form, usability, and mass production aspects while engineering design ensures functionality and problem-solving. Concept development and analysis are crucial stages where designers commit to the project, gather research materials, define the key issues, and set the project’s objectives. Synthesis and prototyping involve brainstorming, selecting successful ideas, and building prototypes. Product design also embraces innovation, either by addressing market opportunities or through advancements in design ideas. Finally, designers should consider the end consumer[1]’s perception, creating products with personality and a compelling story.
Product design is the process of creating new products for sale businesses to its customers. It involves the generation and development of ideas through a systematic process that leads to the creation of innovative products. Thus, it is a major aspect of new product development.
Product Design Process:
The product design process is a set of strategic and tactical activities, from idea generation to commercialization, used to create a product design. In a systematic approach, product designers conceptualize and evaluate ideas, turning them into tangible inventions and products. The product designer's role is to combine art, science, and technology to create new products that people can use. Their evolving role has been facilitated by digital tools that now allow designers to do things that include communicate, visualize, analyze, 3D modeling and actually produce tangible ideas in a way that would have taken greater human resources in the past.
Product design is sometimes confused with (and certainly overlaps with) industrial design, and has recently become a broad term inclusive of service, software, and physical product design. Industrial design is concerned with bringing artistic form and usability, usually associated with craft design and ergonomics, together in order to mass-produce goods. Other aspects of product design and industrial design include engineering design, particularly when matters of functionality or utility (e.g. problem-solving) are at issue, though such boundaries are not always clear.
NL 
EN 
FR 
PT