List of most-liked Instagram posts | Solutional Webdesign Antwerpen

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The primary entity in this text is “most-liked Instagram^[2] posts,” which refers to the posts on the popular social media^[1] platform, Instagram, that have garnered the most ‘likes’ from users. A ‘like’ on Instagram is a function that allows users to show appreciation or agreement with a post by clicking on a heart-shaped icon beneath the content. These most-liked posts often involve globally recognized personalities or viral sensations, as indicated by the examples of Lionel Messi’s FIFA World Cup celebration and the infamous @world_record_egg. The popularity of such posts is typically measured in millions of likes and can even set new records. Analyzing these posts can offer insights into social media trends, user preferences, and effective engagement strategies.

Terms definitions

1. ↑ social media. Social media is a broad term encompassing a variety of digital tools and platforms that facilitate the sharing of information and the creation of virtual communities. Emerging from early systems like PLATO and ARPANET, it has evolved into modern platforms like Facebook and Twitter. These platforms offer unique features that differentiate them from traditional media, including the ability for users to generate content and engage in dialogic communication. They cater to over 100 million users globally and offer different forms of services, such as messaging apps and collaborative content creation platforms. The use of social media has far-reaching impacts on individuals, society, and businesses, influencing everything from marketing practices to political processes. However, it's also associated with ethical concerns, such as the spread of misinformation and potential addiction.

2. ↑ Instagram ( Instagram ) Instagram is a social media platform, initially released in 2010 by founders Kevin Systrom and Mike Krieger. It started as a check-in application named Burbn but later pivoted to a photo-sharing app, leading to the name Instagram. The platform is widely recognized for its photo and video sharing capabilities, complemented by features like hashtags, stories, and direct messaging. It has undergone significant growth and evolution over the years, expanding to multiple operating systems and continuously adding new tools and features. These include IGTV, Reels, and live streaming enhancements, aiming to enhance user experience. Instagram also focuses on user safety, implementing child safety policies, and privacy measures. It has become a key player in digital marketing, with advertising initiatives and influencer engagement strategies.

List of most-liked Instagram posts (Wikipedia)

This list of most-liked Instagram posts contains the top 20 posts by number of likes on the photo and video-sharing social networking service Instagram.

The most-liked post as of March 2024^[update] is a carousel of the Argentine footballer Lionel Messi and his teammates celebrating the 2022 FIFA World Cup win at Lusail Stadium in Lusail, Qatar, which has been liked by over 75.5 million different accounts. Uploaded on December 18, 2022, the post shows Messi lifting his first World Cup Trophy after Argentina's win over France in the final. It is also the most liked post of all time across all social media platforms.

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