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“The Social Network^[1]” is a critically acclaimed film that was released in 2010. It tells the story of the creation of Facebook^[3], the world’s most popular social media^[2] platform. The film is centered around the founder, Mark Zuckerberg, and his journey from being a student at Harvard University to becoming a billionaire. Notably, the film delves into the lawsuits and disputes Zuckerberg faces, particularly with the Winklevoss twins and Eduardo Saverin, his former business partner. The film’s production took place primarily in Massachusetts and California, and it was well-received by audiences, grossing over $224 million. With a screenplay by Aaron Sorkin, the film is praised for its themes of friendship, loyalty^[4], and jealousy. The cast includes Jesse Eisenberg, Andrew Garfield, and Justin Timberlake among others.

Terms definitions

1. ↑ Social network ( Social Network )

1 A social network, as the term suggests, is a system that connects various individuals or organizations, also known as social actors. It's not just about online platforms like Facebook or Twitter, but about the intricate web of connections between these actors. The relationships, known as dyadic ties, allow for interaction and communication. By studying these networks, we can identify patterns and understand how influence works within the group. The field of social network analysis has roots in several areas such as social psychology, sociology, statistics, and graph theory. It's an evolving interdisciplinary field that uses various methods to analyze these social structures and provides theoretical explanations for the observed patterns. Key figures like Georg Simmel and Jacob Moreno have made significant contributions to this field.

2 A social network is a structure made up of individuals or organizations, known as actors, and the relationships or connections between them, referred to as ties. It is a field deeply rooted in disciplines such as sociology, psychology, statistics, and graph theory. The analysis of these networks, known as Social Network Analysis, involves identifying patterns, pinpointing influential entities, and studying how these networks evolve over time. It uses a variety of methodologies to study these structures. The development of this field has been significantly influenced by figures like Georg Simmel and Jacob Moreno, who made significant contributions to social network theories and methods. The study of social networks is interdisciplinary in nature, employing diverse methods to analyze network dynamics and patterns.

2. ↑ social media. Social media is a broad term encompassing a variety of digital tools and platforms that facilitate the sharing of information and the creation of virtual communities. Emerging from early systems like PLATO and ARPANET, it has evolved into modern platforms like Facebook and Twitter. These platforms offer unique features that differentiate them from traditional media, including the ability for users to generate content and engage in dialogic communication. They cater to over 100 million users globally and offer different forms of services, such as messaging apps and collaborative content creation platforms. The use of social media has far-reaching impacts on individuals, society, and businesses, influencing everything from marketing practices to political processes. However, it's also associated with ethical concerns, such as the spread of misinformation and potential addiction.

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