Naver

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Naver is a pioneering South Korean web portal launched in 1999. It’s recognized for developing the first self-generated search engine[3] in the country and offering a comprehensive array of services ranging from search results, user-generated content[1], webcomic platforms, to personal blogging services. Naver also presents specialized services such as Junior Naver, Naver Cafe, Naver Webtoon, Naver Blog[4], and Naver NOW. Operated by the Naver Corporation, it dominates the South Korean web search market, handling the majority of all web searches. Its influence extends to web novels, comics, and K-dramas. Recent developments include user interface[2] reorganization, comment restrictions for celebrity protection, and various innovations for user engagement and mental health. Additional platforms include Knowledge iN, Naver Encyclopedia, Naver Mail, Naver Shopping Live, and PRISM Live Studio.

Terms definitions
1. User-generated content ( user-generated content ) User-generated content, often shortened to UGC, refers to any form of content such as photos, videos, text, testimonials, and audio that are posted by users on various platforms, including social media and wikis. It's a broad term that encompasses a range of uses, from problem-solving and news reporting to entertainment and advertising. Notably, major news outlets like BBC and CNN, as well as businesses of all sizes use UGC for their respective purposes. The key characteristics of UGC are user contribution, creativity, and online accessibility. While it's a powerful tool, it also raises challenges such as defining the minimum creative effort and managing potential negative outcomes. UGC plays a crucial role in media pluralism, challenging traditional media hierarchies and diversifying content sources.
2. user interface. A User Interface, often abbreviated as UI, is a fundamental aspect of any digital product, system, or service. It is the point of interaction between the user and a digital device or product such as a software application or a website. The evolution of UI traces back to the 1940s, progressing from basic interfaces to more sophisticated ones like Graphical and Composite User Interfaces. It's categorized into various types including attentive, batch, command-line, conversational, and object-oriented interfaces, each designed to serve different user needs. UI design revolves around principles and practices that prioritize user ease, efficiency, and enjoyment. This includes elements like layout, color schemes, typography, and interactive components that greatly influence usability, accessibility, and user retention rates. The field of UI design is dynamic, with current trends favoring dark mode interfaces, micro-interactions, 3D elements, and augmented reality. The practice also emphasizes user research, simplicity, intuitive navigation, and iterative improvements.
Naver (Wikipedia)

Naver (Korean네이버) is a South Korean online platform operated by the Naver Corporation. It was launched in 1999 as the first web portal in South Korea to develop and use its own search engine. It was also the world's first operator to introduce the comprehensive search feature, which compiles search results from various categories and presents them in a single page. Naver has since added a multitude of new services ranging from basic features such as e-mail and news to the world's first online Q&A platform Knowledge iN.[citation needed]

Naver
Type of site
Search engine
OwnerNaver Corporation
URLnaver.com
CommercialYes
RegistrationOptional
Launched1999; 25 years ago (1999)

As of September 2017, the search engine handled 74.7% of all web searches in South Korea and had 42 million enrolled users. More than 25 million Koreans have Naver as the start page on their default browser and the mobile application has 28 million daily visitors.[citation needed] Naver has also been referred to as 'the Google of South Korea'.

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